Ultra Violet: Pantone’s 2018 Color of the Year

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Pantone has revealed its color of the year for 2018, and it is ultra violet! Ultra violet is a blue-based purple with dramatic depth. It evokes memories of iconic figures such as Prince, David Bowie, and Jimi Hendrix who incorporated shades of violet into their louder than life styles.

Each year, the Pantone Color Institute predicts which color will best symbolize the upcoming year. The institute sees its color choice as something more than just beauty and design but also as a way to reflect what is happening in the world at the moment.

Colors convey emotional properties, and ultra violet speaks of mindfulness and a connection to the spiritual world. Historically, purples have represented royalty and mysticism. Shades of purple are often associated with meditation and mindfulness practices. Ultra violet builds on this historical meaning while adding a layer of visionary energy to create an original color and unique mood.

The color of the year also reflects popular trends, and the choice of ultra violet is not surprising given the shades of purple that are popping up everywhere from hair color to velvet clothes to purple cauliflower in our kitchens. Expect ultra violet to begin trending in home decor as well.

There are many ways you can incorporate this trendy color into your home decor. Ultra violet works with both cool and warm colors and especially pairs well with shades of grey. Consider painting your front door or an accent wall in a matte shade of ultra violet or adding in pops of purple by purchasing a few new throw pillows or rugs in the shade.

Harness the power of ultra violet by incorporating touches of it into your home. This will add to your home’s richness and serenity and keep your look on trend.